What is SEO?

SEO is the method used to increase your website’s ranking position in the search engine results pages (SERPS), so people find your business when searching for the services and products you offer. For example, a plumbing company needs to be found when someone searches for “best plumbing service”.

Achieving optimal visibility in the SERPS requires SEO. SEO requires persistent content marketing and ongoing updates of your website. Content marketing is a vital piece of SEO because it shapes your brand online, earns valuable links to your website and boosts your site’s authority. Ongoing updates keeps your website relevant and your visitors engaged.

SEO provides your business with the best return on investment long-term because you are not paying people to click on links to your website. However, that does not mean SEO is free. You need a dynamic RULE SEO campaign to earn and rule page one rankings. You will not get many clicks unless your website is on page one of search results.


What's Included in SEO?

Targeted Keywords

Finds the most productive keywords for your SEO campaign.

Articles

Creates unique keyword-rich articles, each posted to a distinct website. No spun content.

Video

Presents information about your company in an eye-catching video format.

Press Release+

Submits company news and events to a press release site. Optional upgrade to Premium Press Release on PRWeb.

Business Quote+

Places your quote in an industry-related, timely news story.

Featured News+

Connects your business to a timely news story and pitches article to online publishers.

Content Marketing

Shares all forms of content with the right people in the right places. Unique, quality content earns links, showing search engines that yours is a website of authority.

Article Syndication

Places articles on industry related websites.

Social Media Posting

Your content is posted on Twitter profiles that are related to your business niche. With your permission, we will post to your social media accounts as well.

Onsite Blog

Adds fresh, engaging content to your website.

Visual Asset

A custom featured image that references a fact in your onsite blog.

Onsite Optimization

Optimizes your website for target keyword density, title tags, internal linking and rich snippet markup. Includes recommendations for overall website design.

Website Copy Edits

Adds target keywords to your existing web copy.

Conversion Optimization

Makes recommendations to improve conversion rate. Includes set up of lead capture form on your website.

Google+ Authorship

Links your content to your Google+ profile.

Schema.org

Implements schema.org markup, making your website more visible to search engines.

Reporting

Provides campaign results, including rankings and conversions.

$10 Phone Tracking Credit

Tracks phone calls from your online marketing campaigns. Complimentary $10 credit included in all SEO plans.

Put Our Proven Methodology To Work For Your Business.

Let our team of analysts, developers, designers, skilled writers and content creators become your personal marketing team.