MasterFoods Ad Asks, “Who Would You Most Like To Have Dinner With?”

We like this ad for multiple reasons and on multiple levels. At the same time it is both subtle and hard hitting.

It includes pop culture in it's question by invoking common celebrity elements that are intriguing because it entices the video participants, as well as the viewer, to expose some personal inner thoughts.

​Then the ad hits home hard, but in a way that doesn't shock. Instead it leaves the participants and the viewer with an emotional tug that is all too often familiar.

By nature, this ad has a powerful message that makes it ripe for viral social media sharing​.

Overall it is a very well designed advertisement.

Original video can be found on MasterFoodsAustralia YouTube channel:
Tim Dini

Author of "Effective Marketing In The Digital Age". I help you discover modern marketing tools, techniques and strategies, and how to make them work in your business.

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